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Companies using IBM Omni-Channel Marketing (IBM Unica) by IBM in 2025

As of 2025, 508 verified companies use IBM Omni-Channel Marketing (IBM Unica) – across industries, company sizes, and geographies. This is real, verified data. Whether you’re looking to analyze the market, build a target list, or get a sales edge – this is your starting point.

https://www.ibm.com

What is IBM Omni-Channel Marketing (IBM Unica) by IBM?

IBM Omni-Channel Marketing (IBM Unica) by IBM, is a comprehensive platform designed for marketing automation and campaign management. It enables businesses to orchestrate and deliver personalized customer experiences across various channels. It’s widely used by marketing departments to streamline operations in areas like campaign management, marketing automation, and customer analytics across industries like retail, finance, and technology.

Last updated date

August 17, 2025

Number of Companies using

508

The majority are based in the

United States

Most common industry?

Finance

IBM Omni-Channel Marketing (IBM Unica)’s sample user list in 2025

Company Name

Country

Industry

Employees

Revenue

Product

Walmart

United States flag
United States

Department Stores, Shopping Centers & Superstores

2098500

$681B

IBM Omni-Channel Marketing (IBM Unica)

Apple

United States flag
United States

Computer Equipment & Peripherals

164000

$400.4B

IBM Omni-Channel Marketing (IBM Unica)

CVS Health

United States flag
United States

Drug Stores & Pharmacies

219000

$379B

IBM Omni-Channel Marketing (IBM Unica)

Cargill

United States flag
United States

Crops

160000

$160B

IBM Omni-Channel Marketing (IBM Unica)

IBM

United States flag
United States

Custom Software & IT Services

270300

$62.8B

IBM Omni-Channel Marketing (IBM Unica)

UnitedHealth Group

United States flag
United States

Insurance

400000

$410.1B

IBM Omni-Channel Marketing (IBM Unica)

Target

United States flag
United States

Department Stores, Shopping Centers & Superstores

440000

$105.9B

IBM Omni-Channel Marketing (IBM Unica)

InterContinental Hotels Group

United Kingdom flag
United Kingdom

Lodging & Resorts

385000

$4.9B

IBM Omni-Channel Marketing (IBM Unica)

Verizon

United States flag
United States

Telephony & Wireless

99400

$135.3B

IBM Omni-Channel Marketing (IBM Unica)

Wells Fargo

United States flag
United States

Banking

215332

$82.3B

IBM Omni-Channel Marketing (IBM Unica)

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We have data on 508 companies that use IBM Omni-Channel Marketing (IBM Unica). Our IBM Omni-Channel Marketing (IBM Unica) customers list is available for download and comes enriched with vital company specifics, including industry classification, organizational size, geographical location, funding rounds, and revenue figures, among others.

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IBM Omni-Channel Marketing (IBM Unica) users and customers by country

United States flag
United States
United Kingdom flag
United Kingdom

2.6K Companies

Canada flag
Canada

2.6K Companies

Australia flag
Australia

2.6K Companies

Germany flag
Germany

2.6K Companies

Where IBM Omni-Channel Marketing (IBM Unica) Shows Up Most

IBM Omni-Channel Marketing (IBM Unica) is used across a wide range of sectors:

Finance

Banking

Retail

Business Services

Manufacturing

From lean startups to global enterprises, IBM Omni-Channel Marketing (IBM Unica)’s footprint is wide, and that means opportunity.

sectors

How It Works

It’s everything you wish outbound was—automated, precise, and scalable.

  • Landbase finds and qualifies your ideal prospect data automatically
  • Landbase deploys specialized AI agents to generate and run high-converting campaigns
  • Landbase executes across all channels, handling all the technical complexity behind the scenes.
  • Your pipeline fills up. You get to focus on strategy, not busywork.

Trusted by High-Performing GTM Teams

Join the teams using Landbase to:

  • Eliminate manual prospecting
  • Fill pipeline faster
  • Win against competitors
  • Built for SDRs, AEs, RevOps, and GTM Leaders
  • Powered by AI. Delivered with Speed

This data is updated on August 17, 2025

IBM Omni-Channel Marketing (IBM Unica) is a comprehensive platform designed for marketing automation and campaign management. It enables businesses to orchestrate and deliver personalized customer experiences across various channels.

As of 2025, 508 verified companies are using IBM Omni-Channel Marketing (IBM Unica).

The United States has the highest number of companies using IBM Omni-Channel Marketing (IBM Unica), followed by United Kingdom, Canada, Australia and Germany.

The finance industry has the most companies using IBM Omni-Channel Marketing (IBM Unica).

Yes, a list of companies using IBM Omni-Channel Marketing (IBM Unica) is available for download and includes company specifics like industry, size, location, funding, and revenue.